Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.
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In the Church Office: What to delegate and why

11 June, 2012 By grhilligoss@gmail.com 2 Comments

Gayle Hilligoss Picture
Article by Gayle Hilligoss

Ed. note: this article was inspired by a comment from an ECC reader: "I was wondering what you determine can be delegated?  I guess I'm afraid that if I delegate tasks....or ask volunteers to help....that I will cause people (both those who hired me and others) to think "that's why we pay her---why are others doing her job???"  So how do I get around this?" Gayle's extremely practical answer follows.

WHAT TO DELEGATE AND WHY

Freeing your time for tasks only you can do is a primary reason to delegate. But, it is not the sole valid reason to share responsibilities. Your purpose may be to involve members in the work of the church, create appreciation for the administrative functions of ministry, provide opportunities for teamwork, increase general productivity, or to develop useful skills in paid and volunteer recruits.

Toward that end, consider delegating:

• Jobs someone might do better than you.
Perhaps creating flyers is not what you do well, but you know a person who absolutely thrives on layouts, fonts, and graphics. Ask.

• Parts of bigger projects.
Producing a church directory is one example of an assignment you may not want to turn over in its entirety, but smaller slices of it might be assigned to a few well-chosen assistants.

• Tasks you just don’t like doing.
Yes, that is an acceptable reason to delegate. You do best that which you enjoy—and, someone else could gain satisfaction from doing well that which you would just as soon not do at all.

• Assignments that will challenge others.
It can be to your advantage to turn loose of even some tasks you enjoy and handle well. Giving others opportunities to increase their abilities motivates and encourages.

• Tasks that increase the team’s strengths.
The old joke about the secretary having job security because she is the only one who knows where things filed is actually no joke at all. The office team is stronger when more than one person can do each vital job. Train someone to do the things that must be done. One never knows when an emergency will arise or when you will simply find yourself with too many priorities.

• Projects that allow you to move on to another level of responsibility.
This kind of delegation gives others the opportunity to take on skills you have already mastered so you can gain experience in even more advanced pursuits

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For more advice on how to effectively use volunteers in your church communication ministry, check out:

FREE Ebook: In the church office, to save time and your sanity: Divide your communication team into 2 production levels
There is never enough time to get all the work done that needs to be done in church communications. One way to solve this problem is to have volunteers do some of the work. However, many church office administrators and church leaders aren't comfortable doing this because they are concerned about the level of quality that volunteers product. Or they worry that they won't really be able to control what volunteers do.

 

Six Strategies BookEbook: Six Strategies for Effective Church Communications
Free for ECC Ebook and Template Club members, available for purchase and immediate download, all e-reader versions and in print at this link:

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Filed Under: Church Office Skills, Columnist Gayle Hilligoss, Contributors Tagged With: church communication volunteers, church office delegation, church vol, church volunteers, volunteers in the church

Jesus and Perfection in Church Communications

22 April, 2012 By Yvon Prehn Leave a Comment

Jesus Christ our Lord
Of course we want our work to be pleasing to Jesus, but let's look at what really matters to Him.

Sometimes people don't think they are doing all they can for the Lord, that they aren't excellent or perfect enough in their communications ministry unless what they produce professionally perfect, high-tech exciting creations day-after-day, no mistakes allowed. Now all those qualities can be wonderful, but  sadly, it also often means that no one in the church is good enough to create the communications in print or on the website, so an outside, professional firm must be hired to do it. Or, if the work is done at the church, only a select person or two in the church is good enough to produce the quality needed. In other words, the church needs to have the design standards of a professional advertising agency to be pleasing to the Lord.

Being expensive and professional, as defined by using the standards of a professional ad agency, though it might be commendable, isn't the only standard of perfection for the followers of Jesus. [Read more...]

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Filed Under: Blog, Characteristics of ECC, Communication Teams, Leading & Managing, Skills Tagged With: Bible commentary, church leadership, church volunteers, Communications, Religion, volunteers, yvon prehn

Volunteer recruitment, a how-to booklet that will help you this fall and for all events

14 September, 2010 By Yvon Prehn Leave a Comment

CASE STUDY BOOKLET
This booklet is FREE for ECC Members along with the many other ebooks and templates  available to them.

This booklet not only goes along with the video on recruiting volunteers, but it is also an extremely useful guide for any time of the year when you need advice on how to successfully recruit volunteers.

Yes, it would be wonderful if people just showed up whenever we announce we need them, but real life in real churches doesn't work out that way.

To get more volunteers churches sometimes think they need to attend conferences, read huge books, follow complex plans and while some of these things can be useful, try a far more simple and extremely effective solution: tell people what is going on, what you want them to do, and how to get in touch with you so you know they want to be part of it.

That sounds so easy, but I cannot tell you how many "volunteer" announcements, flyers and brochures I see that don't do this. This book walks you through step-by-step the kind of information you need to include for truly successful volunteer recruitment. It is available in three ways:

For Effective Church Communication Members it is is a free download. If you are not a member, check out becoming one so you can receive this and many other resources like it for free 24/7.
Click here to go to the free member download.

 

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Filed Under: Fall Festival and Halloween, Volunteer Management Tagged With: Alternative Halloween, church outreach, church volunteers, Halloween outreach, Trunk or Treat, volunteer recruitment, yvon prehn

VIDEO: Video review of Cute PDF, free PDF creator

17 December, 2009 By Yvon Prehn 2 Comments

PDF stands for "portable document format."

Though there are many uses for PDFs, one of the most practical uses is that if you save a document as a PDF you can transfer it files created in ANY program from a volunteers home to be printed at the church office. For example, say a church communication volunteer only uses PrintShop, another only PageMaker, and the church office only has MS Word and MS Publisher. How do you print communications they create for the church?

This brief little video shows you a great little program you can use to create PDFs. Cute PDF is a free program (it has a paid version, but the free works great). For some specialized uses printers require PDFs be created with Adobe, (which costs $99-$499), but this program works great for most church communication uses

If they all have Cute PDF (which anyone can download for free), they can save the file as a PDF and then email it to the church. The church can print out the publication using the PDF and the church office does not need to have the program that created the communication.

The only negative of this situation is that any corrections need to be made by the original creator of the communication, but if all goes well this is a great tool.

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Filed Under: Production, Skills Tagged With: church print production, church volunteers, Communications, PDF creation, yvon prehn

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