Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.
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If you were a sales rep for the kingdom of heaven, would you be fired?

8 December, 2012 By Yvon Prehn 1 Comment

Sales reps can challenge us with their skills
Sales reps can inspire us with their skills in outreach.

As we near the end of the year, evaluate the past, and set goals for the present, I updated this blog. . . .

Please do not take this the wrong way—to use the analogy of a "sales rep for the Kingdom of God" is not meant irreverently at all—it is meant to provide an analogy that may help all of us be a better witness for Jesus. Jesus used many analogies with the professions he knew well to illustrate his messages; I am attempting to follow his example here with an analogy meant to challenge all of us to take seriously the message with which we have been entrusted. [Read more...]

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Filed Under: Misc. Advice and Articles Tagged With: church communication, communication evaluation, Communications, evangelism and outreach, yvon prehn

The importance of complete church communications if you want people to connect with church events

14 March, 2012 By Yvon Prehn Leave a Comment

details thumbIf there is one thing that I think would change the destiny of the Christian church and make it far more successful at reaching our world today and effective at communicating our message,  it would be for church communicators to stop assuming that everyone knows what they are talking about and to communicate the church message completely.

In communication after communication, in print and online I see incomplete messages. As a result people don’t respond. Then church leaders get discouraged and think people don’t care anymore.

But they do! People care about their earthly well-being and eternal destiny, as the huge following of every new self-help or spiritual guru program shows us. But many are not responding to the Christian message because church leaders and communicators forget what it’s like to be an unchurched person or a casual church attendee. [Read more...]

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Filed Under: Misc. Advice and Articles Tagged With: church communication, complete communication, details in communication

Being a Better Office Manager, part two:

11 January, 2012 By grhilligoss@gmail.com Leave a Comment

Gayle Hilligoss Picture
Article by Gayle Hilligoss

Ed. note: Last week  Gayle introduced the topic of How to be a Better Office Manager and this week  she continues with some excellent advice on:

The Five basic functions of management are planning, staffing, organizing, directing, and evaluating.

• planning
Planning is the first step in constructively moving from where you are to where you want to be, from the way things are to the way things ought to be. Base your plans on specific measurable goals. In planning the work of the office you must have a clear view of:

• what needs to be done and when;

• the skills and abilities of each worker.

Once the plans are made, take action. The ultimate goal of your planning is not to do work, but to accomplish results.

• staffing

When hiring new people, search for the best available. Look for those with commitment and a sensitive spirit as well as technical skills. Be secure enough to surround yourself with sharp, talented people.

Be familiar with the position description of each person you supervise. Assign tasks to best make use of your people’s talents. Know who can do what best. Give staff members opportunities to grow in their jobs and to use their initiative. As you do these things, you will be making positive strides toward building a team.

• organizing

The manager has five basics with which to work:

• people—both volunteer and paid;

• resources—equipment, property, funds;

• information—facts about needs, opportunities;

• experience—what you know, your abilities;

• time—your most valuable resource.

The effective manager coordinates these basics in organizing the work of the office.

Teamwork is enhanced when each element works smoothly with the others. For instance: a person receiving an assignment has the information and ability to do the job, enough time is scheduled, necessary equipment is available, sufficient information is at hand and backup help is ready if and when it is needed.

• directing

Your communication skills are basic tools in directing your team members. Most direction is verbal. Give clear, concise instructions. Say what you mean and mean what you say. Identify who is to do the job, what specifically is to be done, where will it be done, when will it be started and finished.

Within those guidelines recognize the method of giving direction that will get the best results from each team member. One person may need written support, or every detail explained; another may need only the briefest instruction.

• evaluating

Because even the best planning, staffing, organizing, and directing can be improved, evaluating is essential. Evaluating allows you to look at the course and make corrections.

Analyze each project as it is completed. How do you rate the results? What action steps would you repeat? What would you definitely not repeat? What was not done that should have been? Put tasks under a microscope; you grow in the art of management as you learn from your experiences.

Set up a filing system up to preserve your resources for use next time. What counts is not how hard the team worked or how many hours were put in, but what results were achieved. Accurate evaluation preserves the lessons learned and gives you a better return on time invested when you do the next project.

As you evaluate workers be generous with expressions of appreciation—both privately and publicly.

_________________________________________

To read part one of  Being a Better Office Manager, CLICK HERE

To read part three of Being a Better Office Manager, CLICK HERE

Next week, we'll have part three and you'll learn the tasks you need to do as an effective manager

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Filed Under: Church Office Skills, Columnist Gayle Hilligoss Tagged With: church communication, church leandership, church office, church planning, church staffing

Why you shouldn’t plan too far ahead in church communications

25 December, 2011 By Yvon Prehn Leave a Comment

Plan ahead in your church communications, but do so cautiously.
Plan ahead in your church communications, but do so with wisdom and prayer.

At the start of the year, it's natural to want to do some planning, but planning can be both a positive and a negative thing. It's always challenging as I was reminded when several churches have asked how to create a communication plan for the next five to seven years. Each of them has mentioned that new technology can be costly and they want to be prepared, in their budgeting and for training. Though I admire their desire to be good stewards, planning ahead for five years in church communications, especially when it involves trying to figure out technology needs, is futile.

Could you have envisioned your communication world today five years ago?

Think about it. Five years ago, could you:

  • Have  imagined or planned for the iPhone and iPad?
  • Known texting would be a major way your youth group would communicate and your youth pastor would need a high-end mobile phone?
  • Have known that skill with Facebook  would be useful, if not essential, when you hire a church secretary?
  • Imagined that Tweeting would be a skill your senior Pastor might want to learn? Even known the meaning of Tweeting or that social media in any form would be able to overturn governments and raise millions for charity? [Read more...]

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Filed Under: Leading & Managing, Planning and Managing Tagged With: church communication, church communicators devotion, church leadership, church website, communication planning, Communications, iPhone, Jesus, technology and Christianity, web, yvon prehn

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