Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; we can help.

Halloween, a great time for evangelism…..really!!

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Halloween Evangelism card
Halloween is a fantastic time to get people to consider the one person who conquered death--Jesus.

I realize a lot of churches have problems with Halloween and I understand why, but along with the problems it is a fantastic opportunity for evangelism!

Here's why: people are thinking about death, dying, and the afterlife more than any other time of year. Yes, their views are totally wrong and distorted, but at least they are thinking about it. Following are some not very subtle suggestions that people may want to consider Jesus—the one person who conquered death.

These cards have the thought-provoking challenge on the front and then on the back you can either put websites for them to check out in more detail (as I did on one of the cards) or you can link them to other websites or sources at your church. Best of all, consider a time at your church holding some Bible Studies for people to consider the Christian faith.

If you hold a Trunk or Treat or other event, these are great to put into goodie bags. You can do that at home also.

Just like the Apostle Paul used the idols of Athens as a bridge to sharing the true God, we can take an admittedly horrible time of year and use it to tell people about Jesus.

Resources to help you share the gospel at Halloween

Below are both business cards and half-page size cards or bulletin inserts for your inspiration.

[Read more...]

Church Halloween Celebrations: why simply having fun and not sinning is not the point of why we do what we do

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Halloween is about more than fun, it's an opportunity to share the gospel
If the reason for your Halloween outreach is only about kids having fun and getting lots of candy, you've missed a great opportunity to share the gospel.

Is having fun what defines a Christian? Is FUN what makes a church even worthwhile? Is fun why we do what we do (whatever it is) in the Christian life?

When you look at many church communications, you'd assume the answer was "yes." A recent scanning of material on the web as I was researching alternative Halloween events overwhelmingly advertised events or promoted activities where the FUN promised is promoted as the primary reason people should attend. Though the focus of this article is on the combination of Halloween communications and the emphasis of FUN (intentional shouting with the all capital letters), the same concerns and cautions apply to our communication of many church outreach events.

How fun becomes the primary motivation for Halloween alternative events

Much of the thinking process behind many of these "Christian" alternatives to Halloween on the web seems to go something like this:

  1. Halloween is evil.
  2. To take part in a traditional secular celebration of Halloween is evil and sinful.
  3. Christians shouldn't do evil and sin.
  4. Instead Christians should have good, clean fun.
  5. Therefore our church will do a fun event for Halloween.
  6. People will see we are Christians by our fun.

I don't have a problem with the list up to #3—much of traditional Halloween celebrations are evil. Maybe not as evil as some timid folks fear, but probably not activities that would fall into the class of edifying Christian activities. Dressing up as demons and witches and glorifying magic is not what Christians ought to be doing. Sending your kids out alone to beg for candy in most areas today isn't safe. But the alternative to fighting evil or working to fulfill the Great Commission is not to simply have safe fun. [Read more...]

PODCAST: Make it OK for visitors to reject Jesus at Easter

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If you have done a good job at outreach and you have lots of unchurched visitors on Easter, make it easy for them to connect and continue to answer questions.

What are your expectations for Easter at your church? Especially for those that are visiting for the first time and who may be totally unfamiliar with the Christian faith?

In answer to that question, I'd like to propose that you Make it OK for visitors to reject Jesus at your Easter Service and in our podcast today I'll tell you why.

Before you consign this podcast and the blog that goes with it to me being a total heretic who thinks  "everybody gets saved in the end, no matter who or what they believe in" —be assured nothing could be further from my intention. I take very seriously the truth that if people do not have a saving relationship with Jesus Christ (and only Jesus Christ, no other savior) they will spend eternity in endless suffering separated from God. That's why I want to share 5 reasons why you need to make it OK for visitors to reject Jesus at Easter.

Be assured, we won't stop at their rejection, but I'll give you suggestions on how to move that rejection into exploration and ultimately acceptance. While you are planning ways to invite people and your PR for Easter, keep these ideas in mind and realize that Easter is just the start of a relationship with unchurched people.

As you begin, you probably need to lower your expectations on getting a significant spiritual response from guests at Easter. Yes, you plan and work to perhaps get a great response in numbers, but in our post-Christian world today, it takes time to make a spiritual impact.

Don't be surprised, shocked, or upset if visitors don't immediately respond to the gospel message you present at Easter and remind yourself and your congregation that this is a natural rejection to any new and challenging thought. Following are some observations and suggestions that will help you respond positively that will ultimately help people accept Jesus as Savior. [Read more...]

The different preaching styles of Peter and Paul and why it matters for Easter follow-up

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CLICK on the image to download the FREE ZIP file that give you a PDF and an editable MS Publisher file of this handout to help people explore the Christian faith after Easter.

UPDATE NOTE: This was written in the days of church services where everyone met together and this was designed to be printed as a bulletin insert or handout. However, with the challenges of Covid19 many Easter services are done in a variety of ways, you can use this same free Template to create a postcard to send to people or as an email or social media piece to send out to people who attended your virtual service. Our service format may vary but the questions of people who aren't familiar with the good news of Jesus hasn't. Here is a way to reach out to them.

When people come to your church at Easter for some of them it may be the first time they hear that Jesus died on the cross so they could be forgiven of their sins and be at peace with God. This is not an easy message to understand if you have not grown up in the church. That's why using these bulletin inserts (now postcards or social media) that encourage them to continue an exploration of the Christian faith is so important.

The Apostle Paul preached to an audience with much in common with many of the people who will come to your church this Easter. They were part of a world that held many religious beliefs; they may have even heard of Jesus. But again and again you find the same pattern in the book of Acts—Paul would preach a sermon, but then he followed it with extensive discussions as Acts 18: 4 tells us: "every Sabbath he reasoned in the synagogue, trying to persuade Jews and Greeks." He didn't just preach and leave, he reasoned, he taught, he got into arguments and debates. [Read more...]

Resurrection Cookies, a Free recipe that will teach children and parents about Easter, and it’s something you can do at home now

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Res Cookie Bunny Verstion
Resurrection Cookies are a wonderful way to remind both children and parents of the real meaning of Easter--the Resurrection of Jesus. Plus it's a fun and yummy project!

For a great strategy to teach children about Easter, involve parents, and provide an outreach tool, NOTHING beats Resurrection Cookies.

When you make the cookies, you visually illustrate Jesus suffering, burial, death and resurrection. Because you are doing it with cookies, it is much less intimidating for people who don't go to church to be involved with it.

In other years you can do this with friends and neighbors. This year with everyone staying home it is a wonderful activity for a family.

Below are pictures of a variety of designs for the Recipe. To see larger images of the pages, click on the first image and a larger slide show will come up. The file below them has both PDFs and MS Publisher files for you to download.

Various designs for Resurrection Cookies:

To download the Resurrection Cookie File, click the following link: Church Bunny Resurrection Cookie Files

Later in this article is the text for the handouts, including the introduction, recipe, and Bible verses if you choose to create your own verses of the handouts or if you want to put the material on your website or in a church newsletter. You have my permission to use it freely. The text is the same for all of them—choose a style that suits you best or use the text below to create your own version. [Read more...]