Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.

Connection Cards: church service distraction or great ministry tool?

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Connection cards, are they a great tool or church service distraction?
Connection cards, are they a great tool or church service distraction--please share your comments.

I recently received the following email (only slightly edited for privacy) with a practical ministry question about Connection Cards and how to avoid the time filling out the cards and collecting them more than an awkward break in the service. Following the email, I have some advice, but PLEASE add your comments and practices in the comment section that follows.

Question about Connection Cards

I have a question or two concerning having the whole congregation fill out connection cards during the service time. I know you believe this a very important part of the Sunday morning church service. I have read several church leaders that agree.

I am Director of Administration for our church and have approached our Senior Pastor about doing this. He has been the pastor for 25 years so he is a very experienced pastor. When I first mentioned us possibly doing this he said he could not imagine having a break in the service where pretty much everything comes to a standstill while hundreds of people fill out these cards. He said he would think it would be a real "flow" breaker if you know what I mean...however he cares more about doing what is best for the body of our church than not wanting to try something new. So, he is willing to give this a try but I have a couple of questions that I'd like to ask you so I will have more information to approach him with...

What would you estimate the time to be to complete these cards? Each service would have around 200 people in it....Would you estimate 2 or 3 minutes or something much shorter like 30 seconds?

Also, when other churches do this do they have something going on at the same time or does everything come to a standstill while they are being filled out?

My answer

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Church connection and prayer request cards—the foundation of all other church communications

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Connection Card book by Yvon Prehn
Prayer request cards and connection cards are a great way to connect with visitors and the needs of your congregation.

In church communications, we are often like Elijah-we expect God to speak through the thunder and storm. But what God often uses is similar to how he ultimately spoke to Elijah—through a still small voice.

The place of connection cards and prayer request cards in your church communication ministry is similar. They appear tiny and unimportant in the great scheme of multi-media communications available, but if you don't use them correctly, your church will probably not connect with visitors as well as you could if you used them.

Yes, there are lots of things churches do and communications churches create that connect with visitors, but helpful as most of them are, they fall short in one area. Churches have visitor centers, visitor pads, friendly people but......

Their short-coming is that all of them require the person to reach out to you.

You can't reach out to many visitors because you won't even know they are there. The ability for people to reach back to you, to share their contact information, their needs and questions is the function of  connection cards. The book Connection Cards, connect with visitors, grow your church, pastor your people goes into detail on how to make the most of these essential ministry tool,  but this article will give you a good starting overview of their usefulness.

The purpose of these connection and prayer request cards

We don't create these cards to wow people with great graphic design or to give something for kids to scribble on during the church service. They are created to make a connection and connecting people to God and each other is what the church is all about. We must keep this importance in mind, because having people fill out connection cards is often viewed as an unnecessary interruption to the Sunday morning service and recording and dealing with them is often a bother on Monday. In contrast to these attitudes, if used properly, connection cards and prayer request cards can:

  • have a HUGE impact on growing your church
  • connect people to the life of your church
  • care for and address spiritual needs in practical ways
  • and help your people grow to spiritual maturity

You must move past looking at these cards as merely ministry routine paperwork and see them as essential tools to grow your church and change lives, if you are to make the most of them.

Why this is so important

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Christmas Strategy—Christmas Connection Cards—effective tools to get people to return after Christmas

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FREE Christmas Connection Card
Click on this image to download the FREE PDF file.

After all your hard work to get people to come to your Christmas events, you want to make sure you make a connection with them so that they will return to your church after the holidays. To do that you need to capture names and contact information.

These Connection Cards and Registration for Christmas are a simple-to-create, but very useful tool.

At the end of this article is a link to a ZIP FILE that has ready-to-print PDFs of all the images below and editable MS Publisher files of all the cards plus hi-res images of them.

The strategy behind the cards

Churches often put on Christmas events as a gift to the community and some have told me that they don't want to be "too pushy" during that event and so they don't do anything to try to get information from their guests.

Though I understand the thoughts behind this thinking, we need to remember that the kindest and the best thing we can do for our Christmas guests (or church guests at any time of year) is to introduce them to Jesus. We may begin that introduction at Christmas, but what is strategically important to remember is that it takes at least SEVEN exposures to any idea for acceptance. For many people in our world today, the idea that Christmas is about Jesus or that he is more than a baby that inspires kind thoughts and lots of parties this time of year is a totally new idea. [Read more...]

Postcards for Kids! A great way to encourage families to come back-to-church this fall!

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Kids Back to Church Postcard
Kids love to get mail addressed to them personally. Why not create postcards inviting them to Sunday School this fall?

Kids love to get mail especially in the days of almost all electronic communications and social media. A letter or postcard addressed to them is something very special because they almost NEVER get anything like this.

To celebrate fall and back to school and church time, I have a GREAT set of postcards for you to share with the kids in your church! They are in both full color to print on full-color printers and separated spot color for you to print with your in-house inkjets, laser printers, or a RISO Digital Duplicator or similar technology.

From inspiration to practical implementation

Kids back to church postcards PDF Files_Page_05What follows is a set of postcards for Fall, but you can use this idea any time of the year when you want to give a little boost to attendance at your children's ministry or to advertise a special event.

At the end of this article, you can download a ZIP file that has PDFs like the one to the left that are ready to print for all the cards, plus you also get the original, editable MS Publisher file so you can modify them any way you like for your church.

Just put the child's name on the front and on the back add in all the details of your children's program at church, print and you are set to go.

 

Following are images of all the cards

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