Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.

Modifications for Mother’s Day this year, a FREE ebook to challenge your thinking, and links to the timeless One Mother’s Prayers

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Sad plate
We may not be able to celebrate Mother's Day the way we have in the past, but here are some free resources that may be helpful.

This year we have many challenges with new ways to celebrate special events in our churches.

Yes, it is a challenge and can be difficult, but it's also a great time to stop and think about what makes a holiday truly special, and what are some timeless ways we can celebrate it?

We can evaluate what we've always done because it's a tradition and ask ourselves what do we do that is truly meaningful and honors the Lord and His people as we celebrate?

Mother's Day might be one of the most challenging times of all because it is when we tangibly and in very public ways celebrate the moms in our churches. It can also be a painful time for women who aren't mothers as they silently smile at the service and cry later alone at home.

Past challenges to expand your thinking on Mother's Day

I've often reminded churches that the reason Mother's Day Sunday gets the biggest attendance of the year just behind Christmas and Easter is not because of the moms who are there. They are there every Sunday. It gets the big attendance it does because on that Sunday the unchurched kids and spouses who don't normally come to church will come to make mom happy. [Read more...]

Free Kindle Download for Church Connection Card book (and it can be on your computer)

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Church Connection Cards
Connection Cards are an essential step to connecting with visitors, growing your church and pastoring your people. This book is invaluable to help you do that.

I'm in the process of updating a number of the Effective Church Communication books, but while I'm doing that I want you to have access to the useful materials in them.

One of the most helpful books (according to reader feedback) and by far my best seller has been this book on Connection Cards. The current print version does not have good resolution of images, but since I can give you images and templates on this website (CLICK HERE for some Connection Card Templates), the basic content is what is most helpful.

I put that into a FREE KINDLE download--go to the amazon page HERE to get it.

Don't have a Kindle? You can read it with an app for your computer—below are directions on how to get it.

Check out the directions below to download the Kindle app for your computer

VERY IMPORTANT TIP: Get the app for your computer for a great aid in preparing lessons or reading any Kindle book.

When I am preparing a Sunday School lesson or Bible blog (for my www.bible805.com) I like to consult and quote Bible reference books. I have a number of them in the Kindle version. What is handy is when you have it on your computer you can cut and paste into MS Word files—so much easier than typing long quotes.

What should characterize our communications, God’s Word on our words

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God's word for church communicators
God's Word must be the inspiration, source, and guide for the words of church communicators.

If we want to reflect our holy God in all our communications, the Lord has given us very clear guidelines on how to do that. Below are collections of verses, both the positive words that should characterize our communications and then negative words that we should avoid.

Instead of listening to the often depressingly ugly discourse that fills much of the media today, take a break and spend some time to wash your mind with these verses today and God's Word always.

We want to be good citizens, we want to keep up on what is happening so we pray and participate in making a more just and godly world, but to do that in truth, we must constantly fill our hearts and minds with God's words—the only eternal voice that ultimately matters.

Verses on positive words, on what should characterize our communications

Let your conversation be always full of grace, seasoned with salt, so that you may know how to answer everyone.
(Col. 4:6)

The mouth of the righteous is a fountain of life, but violence overwhelms the mouth of the wicked.
(Prov. 10:11)

Reckless words pierce like a sword, but the tongue of the wise brings healing.
(Prov. 12: 18)

 The advice of the wise is like a life-giving fountain; those who accept it avoid the snares of death.
(Prov. 13: 14 NLT)

A gentle answer turns away wrath, but a harsh word stirs up anger.
(Prov. 15: 1) [Read more...]

Print and Digital—More Powerful Together! videos and studies to show you why

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Print and Digital E-book, more powerful together! by Yvon Prehn
If your want people to respond to your communications, use every tool you can!

People are busy, stressed, and time-starved—what is the best way to reach them? Many voices would answer "SOCIAL MEDIA!"

But if that is the answer, why aren't our churches filled and every event well-attended, when social media costs almost nothing to produce and we can push it out to the world?

Part of the problem could be that we have confused the popularity of social media with effectiveness (source for this idea in the video below). We assume social media is the way most people communicate today, and though that idea is wildly incorrect for many congregations, even among those who do live glued to a Twitter feed, don't necessarily take action on what they see on social media.

What follows isn't about bashing social media

Far from it--keep tweeting, Facebooking, Pinning and Instagramming, as the Apostle Paul said, "we need to become all things to all people to win some" (1 Cor 9:22).

But consider re-introducing PRINT into a more significant place in your church communication mix. As you'll see a number of communication and marketing studies show this is the most effective way to get an audience to respond to your message.

Below are 2 videos--one a more lengthy teaching one about the effectiveness of combining print and digital for any non-profit group and the second one is a series of slides with thought provoking quotes and commentary.

Below each of them are handouts of the presentation.

Below both is PDF e-book that has the quotes, studies listed and more.

Why here, now and free to all?

As I've been working on Fall and Christmas communications I've realized that unless you understand some of the key points in the material that follows your fall outreach will not be as successful as it could or should be.

Either one of the videos would make an excellent discussion topic for your next staff meeting because communication ministry is the foundation of the success of many ministries in the church and it is far more difficult today than it was in the past when you only needed to worry about how many times you printed an announcement in the bulletin.

I'm working on a longer class and book on this topic, but I felt it was too important not to get out now what I did have ready.


CLICK THE FOLLOWING LINK TO DOWNLOAD THE PDF of NOTES for the video above: Print & Digital More Powerful Together HANDOUTS


CLICK THE FOLLOWING LINK TO DOWNLOAD THE PDF of NOTES for the video above: Slide Show of Print and Digital Quotes, HANDOUTS

Print and Digital E-book, more powerful together! by Yvon Prehn
Click on the image to download a copy of this e-book.