Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; we can help.
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Online Video, Foundation: The Uniqueness of Church Communications

12 June, 2011 By Yvon Prehn Leave a Comment

Welcome to the Video: Foundation: The Uniqueness of Church Communications, including the Five Steps of Effective Church Communications and Marketing and why marketing is not evil

If you are serious about wanting to create communications that will not only look professional, but will make a significant impact on growing your church in numbers and your people in spiritual maturity, this video and the other videos on this site will enable you to do that. It is not quick or easy, but it will be effective. This video sets up the important foundation for what we do and why we do church communications.

Below the video is a PDF of notes and one for more resources.

PDF of the Notes

Click on the image to download the PDF

Foundation Handouts PDF

Welcome to the first of our Online Video, Foundation:  The Uniqueness of Church Communications, including the Five Steps of Effective Church Communications and Marketing and why marketing is not evil

If you are serious about wanting to create communications that will not only look professional, but will make a significant impact on growing your church in numbers and your people in spiritual maturity, this video training series will enable you to do that. It is not quick or easy, but it will be effective. This video sets up the important foundation for what we do and why we do church communication

PDF of Additional Resources

Click on the image to download the PDF

Additional Resources Sheet PDF

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Filed Under: 5 Steps of ECC, Basic Church Communications Training, Church Outreach and Marketing Tagged With: church communications foundation, church communications training, church marketing, Communications, yvon prehn video

Word Cloud Overview, featuring Tagxedo

27 May, 2011 By Yvon Prehn Leave a Comment

Word cloud websites are great ways to create colorful interesting graphics that have lots of impact but are not much work to create. Though many programs are available to do this, this video gives you a brief overview of Tagxedo, a program that not only creates colorful Word Cloud, but makes it easy to save them and use them in other programs, something many of the other programs don't do. For ECC Members, the video also previews some of the free tag clouds and seasons postcards available for you by CLICKING HERE. For information how to become an ECC MEMBER, CLICK HERE.

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Filed Under: Misc. Advice and Articles Tagged With: Communications, create Word Clouds, Father's Day, summer postcards, Word Clouds, yvon prehn video

What will you do when an iPad costs $40? and what that has to do with how your church communicates today

12 May, 2011 By Yvon Prehn Leave a Comment

Yesterday, a wise friend of mine, Bev M., asked me this question, "What will you do when an iPad costs $40?"

He went on to remind me that you can get a case of paper for about $40.Obviously today, for most churches it costs much less to print on paper. Everyone has access to paper and every church has a way to print and get it out there. But that could change.

What will we do in our church communication programs when an iPad or any other portable, digital communication tools becomes that cheap and widely available?

Think about it.

How you answer that questions not only has to do with the future of your communications, but how well you are communicating now.

No new technology should scare you

Our task as church communicators is to share the words of eternal life. Our message has not changed in thousands of years and it won't change throughout eternity. The tools we use to share it, however, have changed and will continue to change.

No matter what the technology we must use now or what we will use in the future shouldn't scare us because:

  • Our God is always and ultimately in control of all things.
  • Our God is not intimidated by technology (easy to forget that ).
  • Our God can help us learn whatever we need to learn to do the jobs we are called to do.
  • in addition. . . . . .

You should be communicating through a variety of channels now

If you have gotten into the habit of communicating through a variety of channels—print, digital, people—using all the tools available to you, not elevating one channel over others, but being open and excited about each new communication channel and challenge you'll approach every change with excitement.

If the above statement doesn't apply to you, Effective Church Communications has many resources available to help. Teaching you the importance of Multi-channel Communication is one of the most important tenets of this ministry.

Following is a listing of articles and resources on Multi-channel Communication, the first three are FREE, the second three are in-depth articles, resource listings and a webinar. Click on the title of each to go to the article. To find out more information on how to become a members of Effective Church Communications and have access to ALL the materials on this site, CLICK HERE.

Free articles:
You also communicate by what you don't do—the importance of the people channel
Never forget the people who don’t have access to the easily created communication channels

As you share your message in different channels, don’t change the content or look of your message

For ECC MEMBERS only, in-depth articles, resource listings and a webinar. To find out more information on how to become a members of Effective Church Communications and have access to ALL the materials on this site, CLICK HERE.

Is video the best way to market your church?
What’s the best channel to use to communicate the church’s message? Print? Multi-media? Web?

Webinar: Why your church needs to create Multi-channel Communications, or why you can’t just put your church bulletin on the web and be done with it

Never forget who you are and you'll never be afraid of technology

You are an eternal person because you are eternally loved and saved by Jesus.

When the heavens fade away and the earth is renewed, the $40 iPad or whatever technology may come that will challenge and sometimes intimidate us, will be a distant dream. Then we'll laugh at our former fears and wonder why we worried.

Keep that reality in mind as you face the challenges of technology today.

 

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Filed Under: Multi-Channel Communications Tagged With: church multi-channel communications, church technology, Church Websites, multi-channel communication, yvon prehn

Digital Evangelism Month #2: Church Communications–FREE How-to Books

5 May, 2011 By Yvon Prehn Leave a Comment

In celebration of Digital Evangelism Month, Effective Church Communication is making the following books free for the month of May.

The first one is a link to our new digital resource on Smashwords. In the coming weeks I'll be doing a detailed analysis and how-to of the site. I'm still testing a number of things on it, (formating is a challenge and they take a long time to get materials posted and other concerns) but my initial analysis is that it can be an incredible resource for churches and individual believers to share their stories and teachings.

Connection Card CoverChurch Connection Cards

This book on Smashwords is a special edition of my best-selling Connection Cards, connect with visitors, grow your church, pastor your people, little cards, big results.

I put this book on Smashwords because you can download it in almost every imaginable ebook format: for Kindle, phones, PDF, HTML, all kinds of e-readers.

This is a book every church needs to read (and it's FREE!) as many have told me it will totally change how you make a significant connection with visitors. If you want to explore my Smashwords site (I will probably have more books on it by the time you view this), just CLICK HERE.

 

 

Books to help you create Effective Church Communications

Following that are some of my ebooks that have proved useful to church communicators--they illustrate a variety of skills and topics. You have permission to make digital copies of any of these materials and pass them on to other church communicators.

Why MS Publisher is recommended for Church Com teams9 Reasons Why MS Publisher is a great programs for churches to use

When I first encountered MS Publisher in the early days of creating communications with the computer, I would have never imaged I’d be recommending it as the program of choice for churches.

But times changes--in  addition, I found the more I worked with it, I realized it was an honestly fun program to use with flexibility to create not only print publications, but graphics and web designs easily. It has also remained very inexpensive (all the non-profits pricing resources are in this book) for churches to buy for an entire team.

In interactions with other church communicators, I’ve found that though many use MS Publisher (more than any other program as my surveys show), at the same time some still primarily use MS Word because they don’t realize how much more Publisher can do and some don’t use Publisher because they think it isn’t “professional” enough. I hope this brief publication will change both views. In addition for anyone who does communications in your church or oversees those who do, I urge you to consider MS Publisher, especially if you haven’t looked at it in some time.

This book is extensively illustrated for each point. CLICK HERE or on the image to download it.

Big is Busted COVERPlanning book: big is busted, try tiny

This Special Edition of our book on Planning is part of our overall materials on planning. So often we tend to think that we have to do big, extravagant things to impress people and to get them to come to our church.

Sometimes big and impressive does work, but quite often it is the little things that really get people to come to your church.

The challenge is—which way of doing communications is the most successful? This book will help you figure that out and then implement successful strategies in your church.

CLICK HERE or on the image to download it.

 

 

If these materials have been useful to you, please consider a membership in Effective Church Communications.

Each week new resources, including articles, ebooks, training webinars, templates for church communications and ready-to-print PDFs for seasonal church events and outreach. This is training for people who do church communications, particularly for small to medium-size churches where the person responsible for communications has little-to-no previous training in design or communication creation. Membership starts at only $9.99 a month or $99 a year for individuals or small churches.

CLICK HERE for more information or you can email yvon@effectivechurchcom.com if you have questions.

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Filed Under: Misc. Advice and Articles

What Church Secretaries wish their pastors knew about church communications

25 April, 2011 By Yvon Prehn 5 Comments

I created this video not only because I talk to, email and communicate with many church secretaries, administrative assistants, and church office professionals, but also I have done the secretarial and communications work in various amounts,  for many years for my husband who is a bi-vocational pastor. This is a job with tremendous responsibilities and needs if you are going to do it well. However, often the church office is often the last place to get the resources they need.

Please, if you are in a leadership position, take a few minutes and watch this with your church secretary. and pray about all you can do to build up and encourage each other.

One more idea for leaders—take a few minutes to share with your partners in ministry (secretaries and staff) what you wish they knew.

Then take time to pray together  about all you can do to build up and encourage each other.

This video is free, but the handouts are only available to ECC Members. Not only handouts, but many, many templates, ebooks and other resources are available to ECC MEMBERS. To find out more and to join, CLICK HERE.

The video and PDF handouts follow.

Handouts that go with the video above:

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The PDF handouts, these go with the video above, just click on the image to download them.

Church Secretary PDF HANDOUTS for Video

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Filed Under: Communication Teams

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