Effective Church Communications

The Effective Church Communication ministry from Yvon Prehn provides inspiration, training, and resources to help your church create communications that fully fulfill the Great Commission. It focuses on Bible-based and timeless principles and strategies that work no matter what digital or print channel you use to create your communications. The site has links to many free TEMPLATES and other resources, plus links to free TRAINING VIDEOS, and a RESOURCE LIBRARY for church communicators. 

The Effective Church Communication ministry from Yvon Prehn provides inspiration, training, and resources to help your church create communications that fully fulfill the Great Commission. It focuses on Bible-based and timeless principles and strategies that work no matter what digital or print channel you use to create your communications. The site has links to many free TEMPLATES and other resources, plus links to free TRAINING VIDEOS, and a RESOURCE LIBRARY for church communicators.
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What Tesla can teach us about successful church marketing

4 March, 2019 By Yvon Prehn 6 Comments

What Tesla has to teach the church about advertising
Yes, a Tesla is a great-looking car, but did you know they outsell EVERY other luxury car brand WITHOUT any advertising? The church can learn something from how they do it.

Did you know that Tesla sells more luxury cars than any other company?
I think the challenge of that question is so important, I did both a blog and article on it. Below is the podcast and then the continuation of the blog:

I was surprised when I read that statistic, but even more interested when I read how they did it. Let me share the terlerati.com comment on it, a chart that illustrates their success, and then I'll talk about how this inspired me about discipleship and church marketing. Then I've got some spiritual challenges for you and then at the end of this some practical tools you can use to put into practice to make your seasonal marketing more successful than ever.

Quickly, name one advertisement you’ve seen recently from Tesla Motors themselves? OK, name any advertisement you’ve seen from the company, ever? Tesla’s marketing strategy is as disruptive as its business model. It lets you and I advertise for them, for free. . . . . Tesla does not spend millions of dollars in a traditional ad campaign. They let you and me discuss it, rave about it, hate on it, or rejoice in the spirit of going electric in a Tesla, be the catalyst to a viral and brilliant marketing campaign. At the end of the day, Tesla advertising is free.

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Filed Under: Blog, Effective Church Com PODCAST, Effective Church Communications Podcast, PODCAST, Seasonal, Seasonal communication strategies Tagged With: church marketing, congregational involvement in church marketing, discipleship and church marketing, Effective Church Communications Podcast

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