Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.

“The refridgerator has never been hacked” and church outreach applications

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The US postal service has a recent ad that starts out with the statement: "the refrigerator has never been hacked." You can check out the video below.  Though the ad is obviously designed to encourage people and businesses to use the mail, it also has some great reminders for all of us as we as we work to reach out to our communities with invitations to seasonal and special events.

Below is the very short video and following it are some more applications for church communicators. At the end of the article are links to templates that you can modify to create invitations for your Christmas events.

Click on the image to go to video and then come back for some more advice.

Fridge hacked
Click on this image to go to the video. It is from a USPS ad reminds us that a message posted on the refrigerator is a great way to communicate.

 

What church communicators need to remember

Humor aside, the fridge is still communication central for every home that has one.

No matter how tech savvy you and your family members are, no matter how many people have mobile phones, ipads, or email accounts, everyone will see an image on the fridge many times. If you want your congregation to be reminded of a holiday event, the fridge is the place you want for your message.

Tips to make your message fridge friendly

  1. Make it a postcard
  2. Be sure the key connecting points of your message are on ONE side of the postcard.
  3. Far too many postcards work hard to create a catchy image on the front, but then expect people to turn it over for connection information.
  4. If the backside only has connection information--you may not know what the details are for.
  5. Think of your postcard as a mini-billboard--connection and details on one side.
  6. People will post it on the fridge and come to your event.
Christmas Invitation Color, snow man, with details
This is an example of the way you can modify our templates to create mini-billboards for Christmas outreach. CLICK HERE to go to the article that has the templates.

A set of Christmas invitations

CLICK HERE to go to an article with Christmas invitations.

There is a free one for everyone and a great set of editable templates for Effective Church Communication Members.

This is just  one of the many resources available for Effective Church Communication Members. Membership is only $9.99 a month and give you access to a huge amount of templates, ebooks, instructional videos year round. CLICK HERE for more information.

 

Postcards: For Missing Members & how to get people to come back to church

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Miss you CardPostcards are a great way to contact people to let them know they are missed at church and you want them to return.

They work so much better than a letter because they are easier to read—you don't have to open an envelope and even if you don't read the whole thing, chances are you will at least get the message that the church cares about you. If you'd like to see a brief video that discusses this and gives you a preview of the other cards, CLICK HERE.

Click on the image to the right to download the free PDF of this card. It is ready to be printed and you can personalize it on the back.

Editable templates, other versions of the cards in PDF and hi and low resolution images

In addition to the design above, the postcard designs below are available for Effective Church Communication Members. At the end of this article is a ZIP file that contains:

  1. Editable MS Publisher files so you can change them any way you want
  2. Ready-to-print PDFs of all the designs if you want to use them as is
  3. Both hi res (300 dpi) and low res (96 dpi) so you can use the images themselves in any way you want: printed publications including your newsletter, online, on email newsletters or your website.

Here are the additional images available:

Miss you Card #10

Miss you Card #6Miss you Card #3Miss you Card #5Miss you Card #7

Miss you Card #2

 

 

 

 

 

 

 

 

 

 

Miss you Card #8

Miss you Card #9

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Below is the link to the ZIP file that contains the PDF file, Editable MS Publisher Templates and the hi and low-res images of all these postcards.

 

[mepr-show if="rule: 23971"]

 

CLICK here to download the ZIP File.

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A giant postcard is used for successful promotion of a Christian Camp

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This BIG postcard worked well as great PR for a Christian camp, and an updated one can serve all sorts of PR purposes for your church
This BIG postcard worked well as great PR for a Christian camp, and an updated one can serve all sorts of PR purposes for your church

This PDF is from a number of years ago and you'd definitely want to upgrade the design. We have come a long way since the early days of desktop publishing in the kind of designs we are able to create.

But regardless of the way you design your postcard the ideas in this are timeless and two of the key ideas are: 1) the value of a postcard and 2) the impact of a BIG postcard. Even in this age of digital technology, a big postcard with ONE message is certain to make an impact.

Today for postcard creation and production, check out www.morguefile.com for free artwork and www.vistaprint.com (or other online printers) as a way to get full-color, free images and cheap printing.

To download the PDF of the article, click here or click on the image.

note: this PDF is from Yvon Prehn's archives and is the only format of this article available presently. Not the greatest quality to be sure, but shared with the belief that the content is useful.