Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.
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What you bring to the job

22 April, 2014 By grhilligoss@gmail.com Leave a Comment

What You bring to the job
Though skills are important, YOU are the most important component of your work in the church office and this week we celebrate YOU!

Ed. note: Gayle asked that I publish this on YOUR celebration day for Administrative Professionals and I couldn't agree more. YOU are the heart of the church communications ministry and I celebrate your service to our Lord and praise Him for YOU!

You have worked hard to develop and strengthen your skills. You stay updated on techniques, learn the ins and outs of the latest software, and network with others to share ideas and tips.

Are your hard-won administrative and interpersonal skills all that important to the work of the church?

Absolutely!

But the most important component you contribute to the job is none of the above. You bring an element even more valuable than your excellent skills of organization, of communication, time management, or desktop publishing. You bring you!

As essential as your ministry tasks may be, what you are is even more valuable than the tasks you do.

Your unique contributions—faith, commitment, ethics, how you relate to others—these things most certainly affect others in ways your expertise with newsletters and data bases cannot.

Aspects of contributions only you can provide:

• Personal faith
Whether you are a member of the church you serve or of another congregation, being committed to the tenets of your denomination enhances your service.

• Professional image
While it must never replace substance, image does matter. You want what shows on the outside to accurately reflect the professionalism you possess on the inside. Look, speak, think, and act like the professional you are.

• Positive attitude
The only trait more contagious than a positive attitude is a negative one. Your positivity helps make problems solvable, cares bearable, goals reachable.

• Sense of humor
Sharing a good laugh can change a sad circumstance into a funny one. Learn to look for the humor in situations; it is usually there.

As you continue to grow in your job, appreciate your most valuable contribution—YOU.

 

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Filed Under: Church Communication Management, Church Office Skills, Columnist Gayle Hilligoss, Contributors Tagged With: Admin Professionals in churches, Church Administrative Professionals, value of church administrative professionals

Assignment: Teamwork

15 April, 2014 By grhilligoss@gmail.com Leave a Comment

Teamwork
Not only when we are preparing for holiday activities, but all year-long, we need to work as a team for truly effective church communications.

Ministry assistants say they hear a lot about the concept of teamwork, but not so much about the specifics of what makes a good team player. These basics apply to every member of the team. On excellent teams all follow the rules.

• Be genuine
Team members like to know that the person they are working with is who she is—not one person with Sally and another with Bob. Be straightforward, authentic, sincere. Never play games.

• Keep your word
Before you commit to a task be sure you can deliver. Once you promise, you must follow through. Those who give their word lightly or fail to produce may find it difficult to regain the trust of those they have let down.

• Meet deadlines
A huge problem in some teams is that a member or two consistently ignore or break deadlines. The person  who does this is, intentionally or not, showing disdain for the others. Honoring deadlines is a tangible way to show your respect other members of the team. The team functions better when everyone’s priorities are considered.

• Communicate
No one enjoys being in the dark. Build stronger team relationships by keeping all members in the information loop. Ask opinions; share insight and information. Teams benefit by pooling creativity, expertise, and knowledge. Very often mistakes and missteps can be avoided by simply running ideas by others before actions are taken.

• Give your best
Set standards for your personal best and consistently strive to meet—or even exceed—them. Establish an impeccable reputation for the quality of your work, your dependability, your positive attitude, and your integrity. These attributes build trust and confidence—two indispensable qualities essential to excellent teamwork.

Sometimes the assistant is the leader of the team. Whether you are supervising volunteers, working with officers in your professional organization, or chairing a committee, these guidelines help you handle the task like a pro.

• Match worker to task
Every person has something productive to contribute; everyone excels in something or has a favorite type of work. Tap into using those skills by choosing the right person for the task. If someone is reluctant to take on the task you have in mind, ask what task would be preferred. Or, your person might be willing to take on the responsibility along with one or more others.

• Keep work fresh
Doing the same job in the same way is not always the best system. Look for ways to streamline and improve whatever processes you use. Get ideas from the team. Provide opportunities for those who are proficient in one area to choose another if they like. New experiences keep workers interested.

• Be clear about the job
Prepare a written outline of the job and discuss it with the candidate. Begin with the overall goal and then list the smaller tasks to be done. Identify who the worker is responsible to and the deadlines involved. Answer any questions and get the person’s acceptance of the job.

• Be generous with appreciation
Don’t wait until the assignment is over to give thanks and encouragement. Notes written after the fact are nice and are essential, but they can’t measure up to words spoken during the effort. Make heroes of your helpers and they will be eager to work with you on the next project.

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Filed Under: Church Communication Management, Church Office Skills, Columnist Gayle Hilligoss, Contributors Tagged With: Church Administrative Assistants, church communication teams, Church Office teamwork

Q & A Resources for PowerPoint creations and image use ideas

3 April, 2014 By Yvon Prehn 2 Comments

Power Point, an incredibly useful tool
You can use Power Point in many ways in church communications and here are some resources for effective use of it.

PowerPoint is one of the most useful tools we have for creating church communications. Recently I was asked about some ways I use it at a church potluck and I told the woman asking me I'd send her an email of some of my favorite resources and some of the ways I use PowerPoint to do things like create videos. After putting it together for her, I realized this would be very helpful for Effective Church Communications.

At the end of this article, please out the Indezine site. In addition to many excellent resources, the site is now offering a FREE e-book if you sign up for their newsletter that is an excellent overview of some of the resources

Animoto

http://www.animoto.com.

This is one of my favorite tools--you can use it to take pictures, images, words, or a PowerPoint presentation, and turn it into a video complete with special effects and a sound track, all with a few clicks of the mouse. They have a FREE version (regularly $200 a year) for non-profits and churches. If you haven't tried it, check it out! You can create incredibly impressive videos with little work and no cost! It is really one of the most fun programs I use.

The  videos in the collection here  were all created with animoto:
https://www.youtube.com/watch?v=XvrABjnZwYw&list=PLF12CC86F2FA2FC15

Presenter Media

http://www.presentermedia.com/

I use the images from this company in many of my training videos that start out as PowerPoint presentations. The faceless people in many of my videos come from them. The materials aren't free, (price varies from $49 to $99 a year, depending on the specials they run) but if you need to do training PowerPoints or videos may be worth the cost:

Free PowerPoint Resources

The following videos illustrate free resource sites for Power Point. Be sure to check out the last one Indezine****It is currently offering a great free e-book on graphic use in PowerPoint slides.

Free PowerPoint Templates for Churches Video
https://www.youtube.com/watch?v=8gxrW7PhSa0&index=2&list=PLA46F2C26E078F1EB

Free Templates and Clipart for Churches from Secular Sources
https://www.youtube.com/watch?v=TEPd_V7Z8aI&list=PLA46F2C26E078F1EB&index=3

Free PowerPoint Templates and Training, a video review of Indezine, a great resource
https://www.youtube.com/watch?v=fhJWG-g1Hv0&list=PLA46F2C26E078F1EB
***The link above is offering a free e-book that has some very helpful information on resources for using pictures in PowerPoint

If you have additional resources, templates or tips you have found useful for PowerPoint, please tell us about them in the comments below.

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Filed Under: PowerPoint, Video, how-to Tagged With: Free PowerPoint resources, PowerPoint and animoto, PowerPoint and video, PowerPoint for churches, PowerPoint Resources

The meaning of color in logos and how some famous ones were created

22 March, 2014 By Yvon Prehn Leave a Comment

Few logos have inherent meaning as this infographic illustrates.
A logo by itself means little--your church creates the meaning behind your logo.

The infographic that follows has instructive summaries about the meaning of colors in logos, but what I found even more interesting is how some famous logos were created, which you will find near the bottom of the infographic. Also, though the information on colors is interesting as the latter comments show, it isn't the most significant aspect of them or what made them memorable.

Some of the most famous, including the logos for Microsoft, Google, Twitter, and Nike (yes, the famous swoosh) were all created for very little money (or nothing) by either students or the company owners.

Comments on this infographic that may be of value for churches

This is a fascinating piece of work, but it has many topics on it. The section about colors is interesting, but the real meat of the graphic is the information that follows it--so don't quit after you look at the comments on color. For churches, one take-away value is in the famous examples, mentioned before, that were created for little or no cost by either company founders or graphic arts students. To me this says that it isn't the innate design quality of the image that is powerful, but the associations that have grown up around it. The Twitter logo is simply a blue bird. The Nike swoosh is a simple symbol. The Google logo a simple (and to some viewpoints pretty tacky) piece of script as logo. None of them are inherently powerful.

What makes them powerful and recognizable is what the logo stands for, what is behind it, what it represents when we see it. In many ways their very simplicity makes them powerful because the logo itself doesn't distract from the identity of the company it represents. For churches, following are some considerations concerning logos, not listed in any order of importance:

  • Don't assume your logo will "brand" you. Who you are and what you do will create the image your community remembers.
  • Simplicity in your logo will allow your behavior to define you.
  • Don't think you have to spend a lot of money for a logo—or that you need a professional marketing company to do it. Spend the money to feed hungry kids or provide clean water for those without it.
  • http://www.fiverr.com/ is a great resource for inexpensive logo creation
  • Search your heart, pray, ask the Lord to help you understand your unique calling in the Body of Christ and to help you find a logo that represents His work well in the life of your church or ministry
  • Have fun with the color comments below and praise our Lord for giving us this beauty to enjoy.
Note: the attribution for the logo at the start of this article: By CADTEC (Schweiz) GmbH (Own work) [CC-BY-SA-3.0 , via Wikimedia Commons. No meaning intended from it--I simply thought it was an interesting example and wanted something free to use.
Review of the Best Company Logos: Nike & IBM are Among The Most Powerful Ones
Republished from http://business-applications.financesonline.com | Author: Alex Hillsberg | Follow our Google+

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Filed Under: Logo creation Tagged With: church logo creation, color in logos, color meanings, logos for churches

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