Effective Church Communications

The Effective Church Communication ministry from Yvon Prehn provides inspiration, training, and resources to help your church create communications that fully fulfill the Great Commission. It focuses on Bible-based and timeless principles and strategies that work no matter what digital or print channel you use to create your communications. The site has links to many free TEMPLATES and other resources, plus links to free TRAINING VIDEOS, and a RESOURCE LIBRARY for church communicators. 

The Effective Church Communication ministry from Yvon Prehn provides inspiration, training, and resources to help your church create communications that fully fulfill the Great Commission. It focuses on Bible-based and timeless principles and strategies that work no matter what digital or print channel you use to create your communications. The site has links to many free TEMPLATES and other resources, plus links to free TRAINING VIDEOS, and a RESOURCE LIBRARY for church communicators.
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What do your church communications say about the priorities of your church, especially in the summer?

30 June, 2021 By Yvon Prehn 3 Comments

Summer communications
Because we have the opportunity to do different things in the summer, what we choose and communicate about reveals the true priorities of our church.

Jesus told us that "out of the abundance of the heart, the mouth speaks, (Luke 6:45)" and we know that's true. If we are angry with someone, it always comes out. Maybe in nasty, little snide comments, maybe in screaming. If we love someone, we can't help but smile when we are with them or thinking about them.

We may want to hide either emotion, but it seldom works. No matter what we say, "I'm not angry, just frustrated" or "No, he's really just a friend" our words and actions will always show what is in our hearts.

It's the same with your church. You can have the most biblical, Great Commission-centered mission statement ever. Your leadership board can decide that this year the focus will be on outreach and discipleship and the congregation can agree those are great goals.

But are these truly at the heart of your church? Do you honestly care about reaching unchurched people with the good news of Jesus and growing your current members into mature disciples? Do these convictions result in action?

It doesn't matter what you say in staff meetings. What does the voice of your church, your communications, say are your priorities?

This is very easy to evaluate. Look at the recent communications—your social media, newsletter, church bulletin. What are they about? As I write this, it's summer and I had the opportunity to compare two sets of church communications from two churches where they talk about their communications. The defining details are changed so as not to embarrass any member of the Body of Christ, but here is a summary of each one from an overview of their summer communications.

I selected summer as a time to evaluate because we tend to be very intentional about this time. Churches have incredible opportunities to either make a great impact for the Kingdom of God or to be selfishly inward-focused. The following are true stories.

[Read more...]

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Filed Under: Blog Tagged With: church communication priorities, Great Commission obedience, summer church communicaions

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