You plan for the most fantastic Christmas events at your church and the communications here will motivate your congregation to reach out and invite friends and the people they interact with to attend.
This church communication, which can take the form of a printed flyer or bulletin insert or text for a newsletter or email, is a reminder that:
- Life is scary
- People are lonely
- Everyone needs a purpose
- We're all going to live forever—with a clear message that what we decide about Jesus matters in our personal eternal destiny
The format you get out the message in, digital or on paper isn't important the most important thing. What is most important is that you motivate your congregation to make the most of this opportunity.
Having just said the format isn't the most important, one encouragement to PRINT this piece is that you could make it a bulletin insert and during the service have people take it out because on the back side of the motivational material is a place for a PRAYER LIST for people to list those they want to invite. Take a minute to have people write down, while there in the church service, one or two names of people they want to invite. Tell them to take the list home and either post it on the refrigerator or put in it their Bible where they will be continuously reminded of it.
To emphasize the importance of this, you could later send out an email with the same text reminding them to keep praying and inviting. By using both the print AND digital channel you have a much greater chance that your people will take this challenge seriously and follow through on it.