Effective Church Communications

The Effective Church Communication ministry from Yvon Prehn provides inspiration, training, and resources to help your church create communications that fully fulfill the Great Commission. It focuses on Bible-based and timeless principles and strategies that work no matter what digital or print channel you use to create your communications. The site has links to many free TEMPLATES and other resources, plus links to free TRAINING VIDEOS, and a RESOURCE LIBRARY for church communicators. 

The Effective Church Communication ministry from Yvon Prehn provides inspiration, training, and resources to help your church create communications that fully fulfill the Great Commission. It focuses on Bible-based and timeless principles and strategies that work no matter what digital or print channel you use to create your communications. The site has links to many free TEMPLATES and other resources, plus links to free TRAINING VIDEOS, and a RESOURCE LIBRARY for church communicators.

How to be an effective church communication writer, part one

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How to be an effective church communication writer, part one
It isn't always easy to write effective church communications--these articles will help.

Most church communications begin with words, but the challenge is that writing is not easy for many church communicators. It's easy to forget that just because someone is a good preacher or office administrator or business manager that person is not necessarily a good writer or an expert on what makes for good written communication.

I was recently reminded of the reality in discussing effective church communications with a young pastor and I decided to put together a series of resources for him as well as for all of you. However, as I started this project I realized that I have a lot of advice and resources for writers (I've been a published writer since I was 16-years-old) and getting them updated, edited, and organized takes more than a few days. I also realized that it would be helpful for many of you if I didn't wait until I had them all together to share individual articles.

So here is Part One of How to be an Effective Church Communication Writer: Below is a series of articles on the ECC Website--just click to go to them. I am including the link if you want to share some of these with other church communicators. If you have questions about writing, please email me at yvon@effectivechurchcom.com and I'll answer them as part of this series.

Articles that will help you be a more effective writer:

What should be the length of church communications?
https://www.effectivechurchcom.com/2013/06/what-should-be-the-length-of-church-communications/

Why words are more important than images in church communications

Why words are more important than images in church communications

As you write for different communication channels, don’t change the content or look of your message
https://www.effectivechurchcom.com/2008/09/multichannelcontent/

How to write visually in your church communications
https://www.effectivechurchcom.com/2013/06/how-to-write-visually-in-your-church-communications/

Writing as an act of discipleship
https://www.effectivechurchcom.com/2013/06/writing-as-an-act-of-discipleship/

Why words and images need each other–the feedback loop of meaning
https://www.effectivechurchcom.com/2012/10/why-words-and-images-need-each-other-the-feedback-loop-of-meaning/

Write to reach today’s audiences in your church–book updated

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Writing, Editing, Proofing ebook
People will read what you write if you follow the advice in this book.

"Nobody reads what we write!" is a common complaint from all church communicators. Often the assumption that goes with it is that people simply don't care about the Christian faith anymore and that's why they don't read.

In reality people do care tremendously about their lives and eternal destinies--as the bestseller response to self-help and popular spirituality shows. The reason people often don't read what is written in church publications is because much of what is written in church publications both in print and digital formats isn't written in a way that makes the message clear and easy to respond to. And the primary reason this happens is that few people in the church realize that writing that reaches people today is not the same style of writing that got you an "A" from your seminary professor. [Read more...]