Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; Effective Church Communications can help.
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Now, more than ever, resolve to use your words with kindness

16 February, 2020 By Yvon Prehn Leave a Comment

be kind to others
Kindness should characterize our words and actions as representatives of Jesus.

Words are powerful. As God's Word reminds us:

The tongue has the power of life and death and those who love it will eat its fruit. Prov. 18:21

As church communicators, words are the tools we use to fully fulfill the Great Commission, to introduce people to Jesus and to grow them into mature disciples.

Though most church communicators would agree with these goals, there are many ways we can accomplish them. We can shame people, mock, and malign to reveal what we consider error. We can be caustic cynics of what we don't like in politics or people. We can yell or express righteous anger because we consider it our right to do so. But though we can choose how we use our words, we can't always choose the effect they will have, this verse reminds us.

The words of the reckless pierce like swords,
but the tongue of the wise brings healing. Prov. 12:18

Though I first referenced this article seven years ago, we need it more than ever today. And though there is true evil that we need to confront in word and deed, even there the following advice is helpful. It comes from a longer article by Rev. James Martin, S.J. and after I copied it as an inspiration for actions, I realized what a useful challenge it is for all of us who communicate: [Read more...]

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Filed Under: Characteristics of ECC Tagged With: church communications characteristics, kindnes sin communications, New Year for church communicators, Yvon Prehn blog

Do not confuse irreverence for relevancy

15 February, 2020 By Yvon Prehn Leave a Comment

We serve a holy God
We serve a holy God and our words as church communicators must always reflect HIS character, not our bad attitudes cloaked as religious indignation.

From a book on Strategy, but advice that should always characterize us as church communicators:

We serve a holy God.

There is a tendency today for some in church communications circles to use shocking, profane, flippant language or advertising with the rationale of making the church appeal to the unchurched, or to make their communications appear edgy, professional, and contemporary.

This is wrong. Categorically, totally, completely, wrong.

As Jesus' ambassadors and representatives our words and lives are not to reflect the tone and words of our world, but to reflect his character and holiness.

The Bible is clear in what should characterize our communications:

"Live a life worthy of the calling you have received. . . .  Therefore each of you must put off falsehood and speak truthfully to his neighbor, for we are all members of one body. . . . . Do not let any unwholesome talk come out of your mouths, but only what is helpful for building others up according to their needs, that it may benefit those who listen. And do not grieve the Holy Spirit of God, with whom you were sealed for the day of redemption. Get rid of all bitterness, rage and anger, brawling and slander, along with every form of malic"(Eph. 4:1; 25-31).

"Let your speech be always with grace, seasoned with salt, that ye may know how ye ought to answer every man" (Col. 4: 6).

Graceful, worthy words, no corrupt communication, are just a few of the many, many worthwhile terms that should characterize our communications. As obvious as these passages seem, their message of holy, worthy words is not universally accepted in all circles of church communications today.

Some believe that it is OK, in the interests of sharing the messages of the church, to use language that shocks, offends, or frustrates. In addition to language that would have caused my mother to wash my mouth out with soap, some of this persuasion believe sexually suggestive images on billboards and sermon topics will get people to church—where of course then a proper biblical message will be preached.

This is an unbiblical and unworthy approach. [Read more...]

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Filed Under: Strategy #9: Do not confuse irreverence for relevancy—remember who you serve and reflect his character Tagged With: be holy as he is holy, communicate for a Holy God, use respectful words in church communications

How to change the colors of artwork in Canva

10 February, 2020 By Yvon Prehn Leave a Comment

Canva is an incredible program and though I've used it for years, I continuously discover new things about it. In this short video, I'll share how to change not only big blocks of color (which is obvious and easy) but how to change even small parts of images in the program. Lots of great options for your designs—check it out!

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Filed Under: Canva, Design, Graphics, Images, Misc. Advice and Articles Tagged With: changing colors of images in Canva, Changing template colors in Canva, How to modify images in Canva

Canva’s remove background tool–absolutely WONDERFUL!

9 February, 2020 By Yvon Prehn Leave a Comment

This is the greatest tool ever to help in creating church communications! If you have ever tried to remove background around an image, you know how difficult it can be.

With Canva it is almost magically easy and then you can export the image to use in any program you want.

I had heard about the tool, but I didn't get around to using it until one Sunday morning my pastor (now sort of retired, but still preaching at times) HAD to have a flyer for a service he was doing later that afternoon. The video below shows how Canva came to the rescue to help me create what I needed.

 

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Filed Under: Canva, Misc. Advice and Articles Tagged With: How to use Canva, How to use Canva remove background tool, How to use Canva to create a ministry flyer

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