Effective Church Communications

Effective Church Communications provides Timeless Strategy and Biblical Inspiration to help churches create communications that fully fulfill the Great Commission

Effective Church Communications provides Timeless Strategy and a Biblical Perspective to help churches create communications that fully fulfill the Great Commission. Our tools constantly change; our task doesn’t; we can help.

Why you shouldn’t be satisfied with less than 100% volunteer involvement in your church—the fallacies of the 20/80 often quoted statistic

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Volunteers can help in church work overload
Volunteers can help in church work overload, here are tips on how to recruit them.

There are many reasons why churches aren't successful in recruiting and retaining volunteers, but one of the most damaging may be that we have an underlying incorrect assumption about how churches and their volunteer programs work.

We’ve all heard: “20 percent of the people do 80 percent of the work.” Sometimes those who are in the over-worked 20 percent in the church console themselves that is simply how life is and in the church we must suffer for Jesus.

Though trials are part of the Christian life, 20 percent of the people doing 80 percent of the work in the church is not an inevitable part of them. The 20/80 statement is merely a business observation—it is not scripture. The Bible tells us we are to have 100 percent involvement in the church.  We make up different parts of the Body of Christ, but everyone has a job to do.

When we believe the 20/80 fallacy (which is what it is), the result is that the leaders (staff and key volunteers) of the church do all the work and the majority of the congregation members sit back, watch, and expect to be cared for and entertained. They complain if things don't get done and criticize how things are done. They don't grow as servants or disciples. [Read more...]

In the Church Office: What to delegate and why

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Gayle Hilligoss Picture
Article by Gayle Hilligoss

Ed. note: this article was inspired by a comment from an ECC reader: "I was wondering what you determine can be delegated?  I guess I'm afraid that if I delegate tasks....or ask volunteers to help....that I will cause people (both those who hired me and others) to think "that's why we pay her---why are others doing her job???"  So how do I get around this?" Gayle's extremely practical answer follows.

WHAT TO DELEGATE AND WHY

Freeing your time for tasks only you can do is a primary reason to delegate. But, it is not the sole valid reason to share responsibilities. Your purpose may be to involve members in the work of the church, create appreciation for the administrative functions of ministry, provide opportunities for teamwork, increase general productivity, or to develop useful skills in paid and volunteer recruits.

Toward that end, consider delegating:

• Jobs someone might do better than you.
Perhaps creating flyers is not what you do well, but you know a person who absolutely thrives on layouts, fonts, and graphics. Ask.

• Parts of bigger projects.
Producing a church directory is one example of an assignment you may not want to turn over in its entirety, but smaller slices of it might be assigned to a few well-chosen assistants.

• Tasks you just don’t like doing.
Yes, that is an acceptable reason to delegate. You do best that which you enjoy—and, someone else could gain satisfaction from doing well that which you would just as soon not do at all.

• Assignments that will challenge others.
It can be to your advantage to turn loose of even some tasks you enjoy and handle well. Giving others opportunities to increase their abilities motivates and encourages.

• Tasks that increase the team’s strengths.
The old joke about the secretary having job security because she is the only one who knows where things filed is actually no joke at all. The office team is stronger when more than one person can do each vital job. Train someone to do the things that must be done. One never knows when an emergency will arise or when you will simply find yourself with too many priorities.

• Projects that allow you to move on to another level of responsibility.
This kind of delegation gives others the opportunity to take on skills you have already mastered so you can gain experience in even more advanced pursuits

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For more advice on how to effectively use volunteers in your church communication ministry, check out:

FREE Ebook: In the church office, to save time and your sanity: Divide your communication team into 2 production levels
There is never enough time to get all the work done that needs to be done in church communications. One way to solve this problem is to have volunteers do some of the work. However, many church office administrators and church leaders aren't comfortable doing this because they are concerned about the level of quality that volunteers product. Or they worry that they won't really be able to control what volunteers do.

 

Six Strategies BookEbook: Six Strategies for Effective Church Communications
Free for ECC Ebook and Template Club members, available for purchase and immediate download, all e-reader versions and in print at this link: