In all the hard work before Easter, lots of communications are needed to connect visitors to your church, to answer questions, to explain your church and bring people back. To do to accomplish all these goals takes extra time that many who work in church offices don't always have.

You are probably working on fancy, colorful pieces such as a special church bulletin or program as your main communication, but a colorful and well-designed bulletin, as beautiful as it might be, isn't what will connect people with the church or bring them back next Sunday.

In addition to what will impress, ask yourself: "what are the most important communications churches need to create to get key connecting jobs done?"

As I thought about that goal and the communications needed to accomplish the goal of connecting people with and bringing them back to the church , I came up with these: [Read more...]