Q & A: Resources needed for proofing communications in the church office

QUESTION: Do you have any recommended resources that you would recommend that I can give to our church’s admin assistant to improve her proof reading skills? question sent by a pastor via email ANSWER: Proofing publications is critical and horrible; important and irritating. One of my favorite quotes on this topic is: “The urge in [...]

Manage your church communication team well

This article is for church leaders and those who oversee church communicators. You are responsible for the physical, mental, and spiritual well-being of the people who create your communications. Their job is vital to the growth and success of the church, but often they do their job under very difficult circumstances. Please consider the following [...]

Performance-centered vs church interactive, serving celebrations, what it means to the spiritual growth of your congregation

As many churches plan their seasonal outreach celebrations, they often focus on putting on a big program for the community. It could be a play, serious or humorous. It could be a concert consisting of anything from the choir presenting a formal choral arrangement to the music ministry doing a special seasonal musical to hosting [...]

Why Marketing isn’t evil—or doesn’t need to be anyway

As often happens, marketing is currently taking a bashing in some ministry magazines and blogs. Though I am one of the first people to decry the evils of untrue church marketing—in my mind epitomized by the commercial website headers of mostly white, all thin, happy folks—when few folks at the churches I know look anything [...]

The Five Commandments of Effective Typesetting

When you create communications with the computer you are immediately in the role of a typesetter, but without any training. In addition, if you first learned to type with a typewriter, many of the habits you learned, (such as two spaces after a period), though correct with typewriters, are completely incorrect for a typesetter. This [...]