Innovative way to invite people to Easter services: “Egg” your neighborhood!

“Egg” your neighborhood with an invitation and an egg filled with candy–great idea for outreach and Easter promotion! This is one of the most creative ideas I’ve ever seen to invite people to Easter.It was sent in by a contributor to our Great Idea Swap for Easter (CLICK HERE to find out how you can [...]

FREE Church Publicity Workshop: How to promote your church events to local media

At this holiday time of year, we work so hard to put on Christmas events and we want as many people as possible to attend.In addition to all you do at the church, if you can get free media advertising, this can be a way to reach people who are unfamiliar with your church. To [...]

VIDEO: A GREAT way to publicize Holiday Events

Print is still one of the most powerful ways to communicate because if you do up a print piece, such as a postcard and it is placed on the refrigerator–you can’t help but see it many times! The US Postal Service reminded us of that in a little video they did, and a clip of [...]

Why Marketing isn’t evil—or doesn’t need to be anyway

As often happens, marketing is currently taking a bashing in some ministry magazines and blogs. Though I am one of the first people to decry the evils of untrue church marketing—in my mind epitomized by the commercial website headers of mostly white, all thin, happy folks—when few folks at the churches I know look anything [...]

Look inward before you reach outward: make sure your church is ready for holiday and special event outreach guests

Around my home and for most people I know, one thing that always accompanies the holidays or any time guests are coming is a flurry of activity—cleaning, putting up decorations, making certain the bathrooms have nice soap and towels, flowers in the guest-room perhaps, and in special cases repainting and major household repairs. With actions [...]

Online Video, Foundation: The Uniqueness of Church Communications

Welcome to the first of our Online Video, Foundation:  The Uniqueness of Church Communications, including the Five Steps of Effective Church Communications and Marketing and why marketing is not evil If you are serious about wanting to create communications that will not only look professional, but will make a significant impact on growing your church [...]

Effective Easter Outreach: Door-hangers, ready-to-print PDFs and MS Publisher templates

One of the most powerful reasons door-hangers can be effective Easter outreach is because often the  person reading them is alone and may not be thinking about anything else. This is a FREE DOWNLOAD PDF door-hanger. There are 3 of them to an 8.5 x 11 inch sheet.  If you need blank door-hangers, go to [...]

Is video the best way to market your church?

The title of this article is a trick question. There is no BEST way to market anything to everyone. However, video is obviously an extremely powerful medium as the current advertising campaign by the Mormon Church illustrates. Some comments about that project, some suggestions for creating your own videos, plus some suggestions on how you [...]

Church Business and Invitation Cards

This file contains some great templates for Business and Invitation Cards that you can modify to invite people either to your church or to special events.  All the artwork is copyright free and you can use it for your event. If you watched the Webinar on Church Business and Invitation Cards, this file will make [...]

Little details are the most important part of your communications

The little things are the most important part of your communications because they are the links that actually connect people with the events and ministries of your church. They are also the most boring, tedious, and difficult parts to include in a communication piece whether it is on paper or online. We’d much rather work [...]

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