Church Communication Trends for 2012 and what’s essential for your church
At this time of year we are flooded with all kinds of trend analysis articles, what’s hot, what’s not, what is the latest in social media and gadgets, what’s is essential if we want to appear relevant and cutting edge. After reading a number of these articles and blogs and debating about what to pass [...]
Being a Better Office Manager, part one
“The right person in the right role, given the right tools and the right encouragement, is a key to good management.” —Ted W. Engstrom Of the many responsibilities encountered in your professional life, none is more challenging than developing management skills—those skills enabling you to effectively supervise others. During your first days in the church [...]
Why you shouldn’t plan too far ahead in church communications
At the start of the year, it’s natural to want to do some planning, but planning can be both a positive and a negative thing. It’s always challenging as I was reminded when several churches have asked how to create a communication plan for the next five to seven years. Each of them has mentioned [...]
Why Marketing isn’t evil—or doesn’t need to be anyway
As often happens, marketing is currently taking a bashing in some ministry magazines and blogs. Though I am one of the first people to decry the evils of untrue church marketing—in my mind epitomized by the commercial website headers of mostly white, all thin, happy folks—when few folks at the churches I know look anything [...]
Book Preview: The post-modern effect on church communications and how we got to where we are
Ed. note: A new, completely revised and expanded edition of The Five Steps of Effective Church Communications & Marketing, to enable your church to fully fulfill the Great Commission, will be released in a few weeks. This is one section from it. The post-modern effect on church communications and how we got to where we [...]
Measure success correctly—or why a big turnout doesn’t necessarily mean a successful event
How do you measure success in a church outreach event? Immediately after any event is a great time to evaluate past actions and plan future successes. A great turnout doesn’t equal great results I recently looked at a church website that celebrated the great success of their fall outreach by listing the number of hot dogs served [...]
YOU CAN DO IT! all the church communications you need to do, in-house, using your people, low cost
YOU CAN DO IT! By that I believe that the Lord gifts and equips every church to be able to do the communication work they need to do to reach the community they are called to reach. This article will encourage you to believe that and act on it in your church.
The Five Steps Strategy #5: Do not confuse irreverence for relevancy.
We serve a holy God. There is a tendency today for some in church communications circles to use shocking or flippant language or advertising with the excuse of making the church appeal to the unchurched, or to make their communications appear cutting edge, professional, and contemporary. This is wrong. As Jesus’ ambassadors and representatives our [...]
What church leaders need to do for their church communication creators
This article is for church leaders and those who oversee church communicators. You are responsible for the physical, mental, and spiritual well-being of the people who create your communications. Their job is vital to the growth and success of the church, but often they do their job under very difficult circumstances. Please consider the following [...]











Jesus and Perfection in Church Publications
Posted by Yvon Prehn on December 1, 2010 · Leave a Comment
Sometimes people don’t think they are doing all they can for the Lord, that they aren’t excellent or perfect enough in their communications ministry unless what they produce is done in slick, full-color printing or is professionally programmed. Sadly, it also often means that no one in the church is good enough to create the [...]
Filed under Characteristics of ECC, Church Com Skills, Church Com Strategy, Communication Teams, Leading & Managing · Tagged with Bible commentary, Church Communications, church leadership, church volunteers, Religion, volunteers, yvon prehn